Aēsop brings its line of natural, quality skin, hair, and body products to SoHo. The space is clean and simple with Aēsop products arranged on cubed wall shelves made of wood. The service and ambience are impeccable with friendly and knowledgable staff pleased to introduce the range and guide selections. Extra points for the brand’s corporate philosophy, which only utilizes plant-based and laboratory-made ingredients with a proven record of safety and efficacy.